Marketing execs are the devil's right-hand men. For example, the folks at NIVEA set up a prank in which an innocent young woman is led to believe she's a wanted felon. And it was all to sell some deodorant.
Feeling stressed because you're looking down a dark tunnel of lifetime imprisonment for a crime you didn't commit? Stay dry with NIVEA. Laughs for all around, except the person getting pranked. Let's hope she at least got some free product for the psychological torture.