Heavy, founded in 1999 by Simon Assaad and David Carson, is a consumer media company that combines its own unique programming with those of its users to create an environment where you can control and even participate in your own media experience. Heavy empowers its audience to share, editorialize, and create their own content as well as provide access to its own library of programming.

Heavy's programming staples include "Superficial Friends," "The Massive Mating Game," "Heavy News," "Behind the Music that Sucks," "Heavy's Angels," "Transworld", "Contagious," "Blisster" and "Tourettes Cowboy." Portions of Heavy's library of animation and live-action shorts are available for free download to the Sony PlayStation Portable and the Video iPod.